tawnya is a luxury concept store that originated in Barneys New York. ‘Luxury Exclusively Ours’ represents a retail destination curated with bespoke jewellery, fine silks, cashmeres & artisanal goods. We worked to create an updated aesthetic, which would invite a new generation of shoppers to engage with quality pieces. Updating and adapting Tawyna’s logo across her various packaging, marketing collateral, and interior space.